Bill Anderson


Executive Vice President and Chief Customer Experience Officer

Bill brings years of experience from a variety of previous roles in marketing, operations, and technology. The Huron native attended the University of Nebraska–Lincoln during his undergraduate years and continued his schooling at Ohio State University, where he earned his PhD and Master of Arts degree.

“I wanted to be part of an organization rich with history but recognizing that it can and should evolve to meet the needs of a new generation of customers and clients.”

Recognizing the long-standing history of the Bank, Bill found the perfect fit when he came on board.

His favorite part about his job is the opportunity to think creatively and strategically with the people around him. He’s able to use his background and different experiences to collaborate on new products, services, and approaches for our customers. His passion is growing people and challenging them to do things differently.

Outside of the Bank, Bill is busy with his active kids. He spends his spare time running, attending kids’ events and cheering them on, and volunteering with Startup Sioux Falls, the Levitt Foundation Board, the Vermillion Cultural Association, and the Vermillion Area Robotics Association.